Executive Management
CEO since 2022
Morten Brøgger has many years of experience of leadership from multiple prominent SaaS businesses, including Wire, Huddle, and the globally leading Mobile Roaming Clearing company MACH. Morten's positions in international companies also mean that he has spent several years in Switzerland, Luxembourg, and, in recent years, the USA. As CEO of MapsPeople, he returns to a top position in a Danish-based company, where he will be the head of the market-leading provider of indoor mapping.
Shareholdings
349.817 shares and 1,800,000 warrants in MapsPeople A/S held privately or through companies.
Active roles
CRO since 2024
Brian Parks serves as the Chief Revenue Officer at MapsPeople, bringing over 20 years of leadership experience in scaling SaaS businesses through sales, marketing, and business development. Prior to joining MapsPeople, he held executive roles at high-growth technology companies, including as Vice President of Sales at BigCommerce, where he played a key role in driving revenue expansion and global market penetration. His expertise in building and leading high-performance teams, optimizing go-to-market strategies, and fostering strategic partnerships has been instrumental in accelerating growth and market presence for the organizations he has served.
CFO since 2024
Christian Læsø has extensive experience in Executive and Non-Executive leadership positions within the subscription business. As CFO, Christian has experience from companies such as GlobalConnect, Ebay, and most recently Goodiebox. Christian holds a Bachelor and a Masters in Business Administration and Auditing.
Active roles
CPTO since 2023
Christian has 15 years of digital product experience, working as a product leader at several SaaS and software companies at various stages of growth. Furthermore, Christian has founded and grew his own software startup, which was acquired in 2014. He has laid the foundation for the product management and product design team at MapsPeople and works tirelessly to ensure product innovation that meets customer needs.
CMO since 2023
Søren Vasø's experience in design, marketing, and growth strategies over the past 20 years has helped shape him into a go-to-market expert. Having worked in commercial roles for SaaS companies for over a decade, he has gained a deep understanding of how to effectively market products and services, drive customer acquisition and retention, and increase revenue growth. As CMO of MapsPeople, Søren continues to use his expertise in creating and executing go-to-market strategies that achieve successful results and drive business growth.
Board of Directors
Chairman since 2011
With over 15 years of experience in corporate finance, private equity within thw IT sector, and as a professional board member Lars serves as a supervisory member of in several organizations spanning various sectors. He has been highly active in the Danish venture environment, and brings his multi-industry expertise and private equity experience to fuel MapsPeople's ambitious growth plans.
Not independent of MapsPeople.
Shareholdings
4.498.279 shares in MapsPeople A/S held privately or through companies.
Active roles
Board Member since 2008
25 years as a CEO in various media, IT, Software (SaaS), and web companies focusing on subscription-based business models and aggressive growth - both offline and online. Key competencies are digitalization, internationalization, scale up, business development, and sales efficiency. Member of the Board of five other tech companies.
Not independent of MapsPeople.
Shareholdings
3.519.136 shares in MapsPeople A/S held privately or through companies.
Active roles
Board Member since 2018
Experienced international product leader with over 20 years of enterprise product experience, building global scalable platforms and solutions across large enterprises and startups. Helping companies digitize, growing revenue, scale up, growing internationally, and become more efficient across distribution channels. Has been issued 15 patents for delivering innovation.
Independent of MapsPeople.
Shareholdings
496.000 shares in MapsPeople A/S held privately or through companies.
Active roles
Jacob is a Partner and Head of Technology & Industry in EIFO's venture capital team. Jacob has 17 years of direct operational venture capital experience and is specialized in scaling B2B SaaS companies. Besides Jacob has extensive operational management experience from various tech start- and scale-ups.
Not independent of MapsPeople.
Shareholdings
Jacob holds 0 shares in MapsPeople A/S privately or through companies, but represents EIFO in the Board, who owns 18,857,300.
Active roles
Founder & Board Member since 2007
Passionate leader with the ambition for MapsPeople to become a global leader in Indoor Navigation. Michael is an experienced entrepreneur with strong record of success working in the IT and service industry. Next to his entreprenural skills, Michael brings a strong sales management background and decades of experience in the SaaS space. He has a strong business development track record, having turned around MapsPeople by launching MapsIndoors business line and scaling globally with the new office in the US.
Not independent of MapsPeople.
Shareholdings
10.592.249 shares in MapsPeople A/S held privately or through companies.
Active roles
